Volume 2, Issue 2, April – June 2026

RCHUB: JOURNAL OF CONTEMPORARY TRENDS IN MANAGEMENT, COMMERCE AND ECONOMICS (JCMCE)

ISSN NO: 3108-3501
Volume 2, Issue 2, April-June 2026

    Articles

IMPACT OF SERVICE BLUEPRINTING ON EMPLOYEE ROLE CLARITY AND SERVICE DELIVERY EFFICIENCY: A STUDY OF FOOD DELIVERY SERVICES IN CHENNAI
Dr. D. Monica
Page No: 01-07
image  https://doi.org/10.65725/JCMCE/2/2/001
REVISITING THE INTERRELATIONSHIP BETWEEN HISTORY AND GEOGRAPHY: AN ECONOMIC PERSPECTIVE
Dr. Birbal
Page No: 08-14
image  https://doi.org/10.65725/JCMCE/2/2/002
BEHAVIOURAL AND DECISION-MAKING DETERMINANTS OF ONLINE FASHION APPAREL PURCHASE DECISIONS AMONG WORKING WOMEN: EVIDENCE FROM VARIOUS CITIES
Anu Rekha.V.P, Dr.J.Sridevi
Page No: 15-39
image  https://doi.org/10.65725/JCMCE/2/2/003
IMPACT OF FINANCIAL KNOWLEDGE ON RETIREMENT PLANNING & CONFIDENCE WITH FINANCIAL BEHAVIOUR AS A MEDIATOR
Ms. Kavitha Manikandan, Dr.A.S.Gayathri
Page No: 40-59
image  https://doi.org/10.65725/JCMCE/2/2/004
HISTORY BEYOND THE PAST: SCOPE AND MODERN RELEVANCE
Dr. Birbal
Page No: 60-71
image  https://doi.org/10.65725/JCMCE/2/2/005
SUSTAINABLE CONSUMER ENGAGEMENT AS A CATALYST FOR BEHAVIORAL TRANSFORMATION: A CONCEPTUAL FRAMEWORK FOR RESPONSIBLE CONSUMPTION
Ms.D.Yamuna, Dr.G.Yamuna
Page No: 72-76
image  https://doi.org/10.65725/JCMCE/2/2/006
LINKING EMOTIONAL INTELLIGENCE AND TRANSFORMATIONAL LEADERSHIP: A STUDY OF ACADEMIC LEADERSHIP
Pinky Gogoi, Prof. Seema S. Singha
Page No: 77-90
image  https://doi.org/10.65725/JCMCE/2/2/007
CONSUMER ATTITUDE OF ENVIRONMENTAL CHALLENGES IN ONLINE FOOD DELIVERY SERVICES: A STUDY IN CHENNAI
Rajalakshmi M, Dr.A.S.Saranya 
Page No: 90-99
image  https://doi.org/10.65725/JCMCE/2/2/008
INTERNATIONAL MARKET ENTRY BARRIERS FACED BY INDIAN START-UPS: AN EMPIRICAL STUDY
Dr.K.Chitradevi
Page No: 100-123
image  https://doi.org/10.65725/JCMCE/2/2/009
CONSUMER PERCEPTION TOWARDS FOREIGN SUSTAINABLE BRANDS: AN EMPIRICAL STUDY IN URBAN INDIA
Dr.K.Chitradevi
Page No: 124-136
image  https://doi.org/10.65725/JCMCE/2/2/010
EMPLOYEE ENGAGEMENT STRATEGIES AND THEIR IMPACT ON ORGANIZATIONAL PRODUCTIVITY: A COMPREHENSIVE REVIEW
Dr. A. Kavinila, Dr. Sunita John
Page No: 137-154
image  https://doi.org/10.65725/JCMCE/2/2/011
THE DIGITAL FINANCE PARADOX: FINANCIAL INCLUSION VERSUS DEBT VULNERABILITY – A STUDY WITH SPECIAL REFERENCE TO PATHANAMTHITTA DISTRICT, KERALA
Dr.Sajani.S
Page No: 155-169
image  https://doi.org/10.65725/JCMCE/2/2/012